The Skinny Magazine required a fun and diverse illustration that depicts Edinburgh during the Fringe Festival. The 2019 Fringe festival laid particular emphasis on environmental issues and inclusivity which should be welcoming to all. The print run was increased for this issue to 46k. to accommodate the extra readership during the Fringe and Edinburgh Book Festival.
“This bespoke cover had to communicate multiple ideas simultaneously – facing out to new readers, telling them what we stand for in terms of cross cultural writing, diversity, inclusion, platforming emergent artists; keeping loyal readers across Scotland on board with an acknowledgement of some of their concerns about pervasive festivalisation; communicating some of the issue’s content (of course); and standing out with high quality design and illustration.” – The Skinny